Phone: | 650.242.5662 |
Address: | Southern California & SF Bay Area |
Website: | http://sethgreenberg.com |
Email: | [email protected] |
Why choose left brained versus right brained? My unconventional experience coupling strategic quantitative data decision-making with badass qualitative killer creative has resulted in a career journey I could not imagine. For the past 11 years I've led building remarkable consumer & enterprise brands like TurboTax, QuickBooks, LifeLock and Alteryx.
What makes me tick is partnering with founders and CEOs for strategic storytelling, making complex SaaS technology simple, engaging and (dare I say) fun. Don't settle on commoditized, ineffective positioning. My teams create and deliver significant impact from pre to post-IPO growing multi-billion dollar valued companies that become leaders in competitive spaces. HOW is your company, its products or services unique and WHY should anyone care?
Worked closely with the CEO, founders and global sales from pre-IPO to one of the most successful and hyper-growth software companies. While I led the global marketing function, AYX went from $14 to over $75 per share (NYSE:AYX) in under two years.
CEO Q4 2018 earnings call stated: "Alteryx is clearly benefiting from positive industry trends such as continued investments in digital transformation initiatives, increase in global demand for advanced analytics, and improved awareness of the Alteryx brand, all on the heels of stellar execution by more than 800 Alteryx associates around the world. We set many new company records in Q4 and for the full-year 2018. Q4 revenue grew 57% year-over-year to $60.5 million. Q4 billings were up 65% year-over-year to $116 million. And our Q4 international revenue was up 92% year-over-year to $18 million. For the full year, we saw revenue grow 55% year-over-year to $204 million with international growth up 96% year-over-year." Recognized on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America.
I joined in January 2017 and immediately focused on repositioning and branding Alteryx from a commoditized point solution to a high-value leading modern analytics platform. Responsible for international marketing strategy, demand generation, award-winning web experience, break-through webinars, sponsored events, channel marketing, product & solutions marketing and analyst relations.
Advise the founders and the data.world team. data.world is the platform for modern data teamwork and the world’s largest collaborative data community. The Austin-based Public Benefit Corporation and Certified B Corporation® serves the enterprise by speeding up data work and creating shared context to preserve and perpetuate essential project knowledge.
Work with several Venture Capitalists, P/E firms and their portfolio companies as a "Marketer-out-of-Residence". Helping well-known pre-revenue, pre-ipo and Fortune 500 companies change their trajectory by growth hacking, brand building & product marketing strategies. Board Director, Advisor & Consultant. Expertise in creative ideation, media innovation, analytics, digital & social strategies and developing high performing teams.
Selected as on of 12 participants in this prestigious program. Exited after one year as a Producing Fellow with multiple job offers
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